Valentine’s Day Special: What Women Really Want in 2026

As Valentine’s Day approaches, many people in Nairobi and beyond are reconsidering the meaning of the occasion, questioning whether it should be defined solely by romantic love. 

For some, it is a day to celebrate relationships, while for others, it is a chance to reflect on personal connections or experience a sense of solitude. Historically, Valentine’s Day was linked to the commemoration of a Christian martyr or the Roman festival of Lupercalia, which celebrated fertility and purification. 

By the 18th century, however, the day had evolved in England into an occasion for exchanging gifts such as flowers, sweets, and handwritten notes. This tradition has since become global, with its commercialisation in modern times.

In today’s consumer-driven society, there is often an assumption that women desire extravagant gifts. However, recent surveys from 2025–2026 reveal that many women value thoughtfulness, emotional recognition, and shared experiences over material presents. A heartfelt letter, a homemade meal, or a day spent outdoors are increasingly preferred over more expensive or trendy gifts.

Local perspectives reflect this shift in attitudes. Shania Timbwa emphasised the importance of genuine thought behind gifts, rather than simply following trends. Some, like Chelsea Owiti, still appreciate traditional gestures, such as flowers, letters, and romantic dinners, while others, like Vanessa Cyrilla, favour more practical gifts, particularly in times of economic strain. 

Across the board, many women are placing greater value on quality time spent with loved ones, whether that involves picnics, road trips, or quiet evenings at home.

There is also a growing movement to expand the definition of love on Valentine’s Day. Increasingly, people are celebrating not just romantic love, but also friendship, family, and even self-love. 

The concept of Galentine’s Day, a celebration of female friendships, has gained traction, as have efforts to extend compassion through charity or community outreach. As Hope Nature puts it, the day should offer an opportunity for everyone to "share and experience love... but most importantly, spend the day pouring love onto ourselves."

In a time of economic uncertainty and evolving relationship dynamics, love is increasingly seen as a multifaceted force that extends beyond romantic partnerships to embrace friendships, family bonds, and self-care. For Leah, the day took on a new meaning when a friend invited her to a Galentine’s lunch. Choosing companionship over isolation, she found warmth in friendship.